Ads · 19 Sep 2026 · 6 min
How much should you spend on ads in Dubai? Use the free planner
A number you can share — Google vs Meta, by category — not a ‘from AED 3k’ pitch. Rise Dominate Marketing, Business Bay.
Rise Dominate Marketing is a digital marketing agency in Business Bay, Dubai. +971 50 585 2218. People type ‘how much should I spend on Google Ads in Dubai’ and get a blog that says ‘it depends’. It does. The [free planner](/budget) still gives you a band you can send to a partner without looking unserious.
Two piles of money. Media is Google and Meta. The retainer is the work. Mix them and the first invoice feels like a trick. We do not mark up clicks.
What the planner is for
Pick a category (property, clinic, restaurant, ecommerce, other) and a job (WhatsApp leads, Maps, brand). You get a monthly media number, a Google/Meta split, and a rough volume. Share it on WhatsApp. Then ask us to prove or kill it in a 30-day audit.
Under about AED 5k on Search in this city you mostly pay the learning tax. What a click costs. Property EOIs sit higher because the word is dearer — Google Ads for Dubai real estate.
Agency fee
Growth retainers start from AED 12k a month. Media sits in your account. Agency cost.
FAQ
How much should a small business spend on ads in Dubai?
Maps plus one tight Google or Meta test is often AED 7k–15k media. Do not split AED 5k four ways. Run the planner at /budget then WhatsApp +971 50 585 2218.
Is the planner a quote?
No. It is a starting band from accounts we run. The audit is the number we will work to.
